Artistic Triumph

Meet 3 Tucson artists who have mastered their crafts | By Sarah Burton

Some artists are born creating, never stray from that path, and spend the majority of their lives doing just that. Others, although enamored with creativity and expression, go a more traditional direction and let art take a backseat to careers and everyday life. The three artists featured below fall into the latter camp, and describe a singular moment or experience of an overwhelming desire to create. And lucky for us, they did not ignore those thunderclap moments and went on to master their crafts. Visit their galleries or shops and take a piece of their creativity home.


Óptimo Custom Hatworks, 47 Main St., Bisbee, AZ, 520-432-4544,
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Photography by Steven Meckler

Nestled in the picturesque main street of historic Bisbee, you’ll find Grant Sergot most days, busy crafting custom hats for customers from all over the world. An uninformed passerby may glance through the window of Óptimo Custom Hatworks and mistake it for a quaint albeit run-of-the-mill hat store. But inside, Grant is carefully designing in his unique mediums: felt and straw.

The path that landed Grant squarely in hat-guru territory started by mere chance when he drove into Arizona, along with two dogs as passengers. When his truck got stuck in the mud near the Grand Canyon’s south rim, he found himself sitting around a campfire with an old burned-out ranch hat he found to help keep the snowflakes off his face.

“As it snowed, the brim got more wet and I realized I could manipulate the brim,” he recalls. “In the morning, I threw it up on the dash of my truck and could manipulate even more as it dried, and I realized this is a medium like clay or plaster.” When he couldn’t shape it any longer, he pulled out a tea kettle and got to steaming the Old West, cowboy way.

“That was the start,” he explains. “I traded in my ballcap and woodsman hat for these hats.”

Later, Grant discovered a shimmering hat on a wooden milk crate at an estate sale, beckoning to him, as he tells it. This fortuitous encounter with a real-deal Panama hat only further shaped his life’s work.

“It took my truck breaking down in the mud to realize the importance of a good hat.”

“When I first began making hats in a gallery, everyone thought I was crazy. I said someday I’m going to be in Arizona Highways, and now I’ve been in several times,” Grant reflects with pride.

Since then he’s made quite a name for himself, and grown a loyal following. He’s also collected antique tools from all over as traditional hat shops fell by the wayside. One such fascinating tool of the trade is a conformer from 1911, invented in Paris in 1848, that looks something between a birdcage and a torture device. This is the first step to ensure a custom fit for anyone, any hat. And while you can definitely walk into Óptimo and select an artfully designed pre-made hat, having him make one just for you is the real deal.


Carly Quinn Designs, 730 S. Russell Ave., Tucson, AZ, 520-624-4117,
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Photography by Steven Meckler

While going to school for a degree in fine arts, Carly Quinn was in need of a job and ended up working part time for a local artist making tile. What began as a way to pay the bills soon had her undivided attention.

“I fell in love with the technique, and after graduation from college I bought my own kiln,” Carly recalls. She continued tile making on the side while beginning her first full-time job as a graphic designer, but it didn’t quite satisfy: “I was designing temporary tattoos for those vending machines you see, as well as a couple other design jobs, but I was so unhappy I decided to quit.”

Carly saved enough for a small studio, which she shared with another artist, and got to work. “It was the craziest thing for me to do, and I knew I had to get the word out, so I built my own website, created an online Etsy store, and called a bunch of magazines.”

“I was so unhappy in my career, but every single day after work I would go home and make tile.”

When timing was right, she opened her shop—Carly Quinn Designs—and it has become quite an attraction for visitors looking for that perfect bit of Tucson to take home. Carly puts it simply: “I have achieved my dream.”

Her technique is self-taught for the most part, based on a Moorish technique from the 1300 and 1400s called cuerda seca (dry cord). “I knew there had to be a name for how I was making my tiles, and eventually I found it.”

She begins on a blank canvas of terra-cotta-colored base tiles from Italy, which she then draws on with a proprietary wax resist pen. Once dried, she colors in between the wax lines with liquid ceramic glazes. She allows the glazes to dry before placing the tiles into one of the four on-site kilns.

“Firing at 2,000 degrees causes a chemical reaction, so the ceramic turns into glass and fuses to the base tile,” Carly explains. “The end product is weather-proof and will last forever, staying bright and glossy.”


Madaras Gallery, 3035 N. Swan Rd., Tucson, AZ, 520-615-3001,
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Photography by Steven Meckler

Known for her boldly colored scenes of the Southwest, Diana Madaras continues her reign as one of this region’s celebrated painters—but art wasn’t always what filled her days. After running a successful sports marketing company for 12 years, she began dabbling in painting, which caught the eye of a professor at the University of Arizona. “He encouraged me to keep painting. He was relentless,” she recalls.

In 1993, she took a month-long painting trip to Greece that changed her life. “It was as if I got off the plane and the world was black and white, and by the time I returned, it was in technicolor,” Diana explains. Upon returning, her corporate life no longer cut it, and after three years she became an official full-time artist.

She opened Madaras Gallery and quickly garnered attention for her brilliantly colored depictions of the Sonoran Desert. Now with countless awards, exhibits, press, and a gallery shop on most Tucson visitors’ to-do lists—it’s clear this is where she’s meant to be.

“I never felt totally satisfied in any work until I found painting. I’m exactly where I’m supposed to be.”

Her newest endeavor is a spirit animal series, inspired by famed Native American artist John Nieto, which debuts this fall. “Art begets art,” she says, explaining the new series. “After being around his work, I was so inspired.” For these works, Diana is opting for watercolor on a tree-free synthetic paper called Yupo. “It’s an interesting effect, which is what I was going for,” Diana shares. “The surface is slick and no water is absorbed, making it one of the most difficult to work with.”

Diana points to her childhood helping out in her father’s veterinarian hospital for the source of her deep love of animals, which are regular subjects in her work. “My job was to take care of wild animals that were dropped off,” she says. “Now I can paint them and give them eternal life.”

Longtime Tucson resident Sarah Burton decorates her home, her garden, and herself with desert-made products from local creatives.